Who We Are

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Who We Are

Buyingtime is an account-based marketing (ABM) business, born out of the insight that the journey to signing a new client has distinct phases - “Discovery”, “Selection”, “Engagement”, and “Close”.

Whilst that journey can often take months from start to finish, our experience has taught us that a prospect’s ‘buying cycle’ can be accelerated by various methods, including: ‘top of the funnel’ content, thought leadership and multi-touchpoint engagement, alongside having a true understanding of each prospect and the problem you solve for them. True account-based marketing.

Over the last 12 years, we have built our ABM agency around this ‘buying cycle’, transforming those first three parts of the sales process - "Discovery", “Selection”, and “Engagement” - into a highly-evolved professional service. We build relationships in a sophisticated and compelling manner so that our client’s own subject matter experts can engage with qualified prospects and ultimately win new contracts.

We also recognise that, in order to win and be hired, our clients need to be perceived as experts in their field. To enable that, we’ve developed services that create and enhance the reputation of our clients. We generate high-quality content and ‘live learning’ environments which we feed intelligently into the channels our clients’ prospects naturally consume. Then, we join our clients’ teams, events and partners in the lead generation process, producing extraordinarily impressive results.